competitor analysis helped us to find criteria is important for people when they are looking for new house, mostly competitor gives the address but User can’t find exact location and nearby facilities by his self. Also, contacting agent is some time difficult.
Persona
Navigation and User Flow
User Journey
To understand how customers find and interact with the service we created a Customer Journey Map.
Steps:
Sign-in or Skip for user easiness
Portal Main screen. to browse the map or input his preferred location.
Second Filters screen to apply more filters and get more specified results.
Select the property which you like and Directly contact the Agent.
Like and save the property, but for this, you need to sign-in.
UI Design
App home screen , where a User can search and find the property that he wants. Designed for both iOS and Android